How to choose an event date for your Get Active Fundraiser


So, you have decided you want to host a Get Active Fundraiser. The next crucial decision is to pick an event date. Choosing a good date can have a critical impact on the attendance at your event. Seems simple, right? Choosing an event date can be very challenging.

Below are a few items to keep in mind when choosing your Get Active FUNdraiser date.

Other Events
Check to ensure no other events conflict with your potential event date is the first and most crucial step in choosing your event date. You don’t want to lose potential participants to other events.

  • Check the calendar for major holidays and religious holidays
  • Check school calendars for prom, graduation, annual school function, etc.
  • Check with your local running store for other running events
  • Check your local community calendar for festivals, parades, exhibits

Live in the northern areas of the United States? Then look to have an event in the spring or fall when the weather is compatible with an outdoor activity. Live in Arizona, Texas or Florida, steer clear of those summer months when heat and humidity can deter participants.

We recommend at least 8-week lead time before your event. Eight weeks gives you plenty of time to plan and promote your event. Of course, if you have more lead time the better. It is never too early to start planning and promoting!

Resource Availability/High Engagement
Planning and executing a fundraiser takes volunteer resources. Your Get Active FUNdrunner will help you every step of the way, but you will need additional support from other organization members, teachers, and parents. Check with others to make sure volunteers will be available for your date. Choose a date that your team will be energized to meet, plan and execute your Get Active Fundraiser event.

Back to School Event
Back to school fundraising events are very popular. These types of events work best when students have been in school at least 3-4 weeks, and everyone (students, parents, and teachers) are not distracted with back to school chaos.